McCafé Cup Collection Display
Each year McCafé creates a limited cup collection for their clients. Last year’s collection came out in four different colours with short messages to start the day in a positive mood. Pacproject took over the production, assembling and project management to create a counter display for the cups. The display fits well into the shop concept with natural wooden haptics and a black colour code. Its premium and neutral look creates maximum visibility within minimum space. All displays were sent out in a corrugated outer cases with a special cushion construction inside.